What an incredible Masters week! It was certainly one to remember for our TaylorMade and adidas Golf brands, and for the global golf community. From Monday’s practice round through Sunday’s thrilling playoff finish, our players and products were at the center of the golf world. Ultimately, it ended in one of the greatest finishes in Masters history. Two of our long-time staffers, Sergio Garcia and Justin Rose, battled it out on golf’s biggest stage where performance and sportsmanship were on full display for the world to enjoy.
Congratulations to Sergio on his well-deserved first major. It was a gritty and resilient performance that will forever be remembered. He is now a Masters Champion, and we couldn’t be more proud of what he has accomplished. From the moment he joined our family at age 19, we always knew this day would come.
When we set out earlier this year, we made a statement that we believe we have the most complete bag in all of golf as well as the game’s best-performing apparel and footwear. And with Sergio’s major validation coming with a full bag of 2017 products and adidas from head to toe, our products have been validated as well.
2017 M2 Driver — Sergio drove with incredible confidence with his new M2—highlighted by drives of 360, 341 and 350 yards on Masters Sunday. But distance was not the only story, as he also finished 2nd in driving accuracy.
2017 M1 Fairway — Sergio hit controlled shots on the 5th tee and 8th fairway that put him in prime position.
All-New P750 Irons —Sergio closed in spectacular fashion with his irons, pin-seeking with shots like his towering 8-iron on 15 that set up a historic eagle. He finished the week 2nd in greens in regulation as well.
All-New MG Wedges —Sergio’s pivotal par putt on the 13th was set up by the spin and finesse of his 58° MG wedge.
All-New Spider Tour Putter — Sergio put his Pure Roll insert to work all week, closing with a dramatic birdie putt on 18 to claim victory in a playoff. He finished the week with the fewest 3-putts on Augusta’s famously difficult greens.
All-New TP5 Ball — Sergio relied on TP5’s unrivaled distance and control to battle through Augusta’s swirling winds.
All-New Powerband BOA® Boost – Sergio always mentions that these shoes help him generate more power off the tee. It showed on Sunday when he needed it most, with two perfect drives on the 18th hole.
climachill™ Gradient Stripe Polo – A playoff to win the Masters isn’t easy. Pressure is high. Needing to stay cool in an intense moment, this polo provided 360º ventilation for maximum cooling so Sergio could focus on winning the Green Jacket.
Ultimate365 3-Stripes Pant – Being one of the best ball-strikers on TOUR, Sergio relies on the moisture-wicking stretch fabrication to provide a full range of motion to help him hit miraculous shots like he did on 15.
From the time Sergio first joined adidas golf in 1999, then TaylorMade in 2003, he has been an incredible ambassador for our brands. Continuously pursuing his next level by swiftly adopting new equipment and products, Sergio has always exemplified the impact of TMaG technology, innovation, and performance.
Sergio has always been a great player and an even better person—and now he’s a Masters Champion.
David Abeles Jeff Lienhart
TaylorMade Golf adidas Golf